Kornit appoints former ASOS boss as strategic advisor

Nick Beighton has been brought on as Kornit strategic advisor

Kornit Digital has appointed former ASOS CEO Nick Beighton as a strategic advisor, reinforcing its push toward on-demand production across the global fashion industry.

The move has been made to deepen Kornit’s engagement with brands, retailers, and digital commerce platforms as supply chains evolve.

The former boss of the big clothing firm is also expected to be nominated to the company’s Board of Directors at its 2026 Annual Shareholder Meeting.

Kornit CEO Ronen Samuel said: “Nick’s experience leading a digitally native global fashion platform gives him a powerful perspective on the realities brands and retailers face today around speed, agility, and capital efficiency.

“As the fashion industry moves toward more demand-driven production models, his insight will help Kornit strengthen its role in enabling the next generation of global supply chains.”

Mr Beighton commented: “Kornit sits at the centre of one of the most important shifts happening in fashion today.

“The industry is moving from inventory-heavy supply chains toward more agile, demand-driven production models. The convergence of retail, manufacturing, and on-demand fulfilment is accelerating, and Kornit is uniquely positioned to enable this transformation.”

During his 12 years at ASOS, Beighton helped transform the business into a multi-billion-dollar global player, navigating rapid growth and significant supply chain change.

He will begin his advisory role on April 1 and is set to appear at Kornit’s Konnections 2026 event.