Double appointment announcement at Inkcups

[L-R] Sarah Fenna and Keith Apps

Sarah Fenna and Keith Apps have been brought in to expand Inkcups’ European team.

Ms Fenna was joined the global printing leader as sales manager for the UK and Ireland while Mr Apps was appointed as field service engineer for the same region.

Ms Fenna will lead Inkcups’ sales in the UK and Ireland, strengthening relationships with existing customers and developing strong relationships with prospective customers.

She joins Inkcups following six successful years as business development manager and sales director at Soyang, while also bringing more than 30 years of experience from within the industry.

Mr Apps will focus primarily on technical service for customers, performing installations and repairs, delivering customer training, and providing customer support both remotely and on-site.

He will rely on skills honed in roles at Hybrid Services, where he was responsible for handling installations, break/fix service visits and remote technical support on Mimaki products.

Hendrik Koemans, sales director Europe, Inkcups, said: “These appointments, along with our investment in streamlining logistics to more quickly serve customers in the UK and Ireland, demonstrate our commitment to providing dedicated localised support to customers as we continue to expand our operations in Europe.

“Sarah is already building strong relationships with customers, and Keith and Anthony are invaluable in providing technical support, service and training to Inkcups users in the UK and Ireland.”