Roland DG ‘makes its mark’ with new brand message

Roland DG moves forward with new brand message

Print tycoon Roland DG is looking to resonate more with creators and producers through the all-new brand message: Make Your Mark.

The brand refresh will be rolled out through its business units around the world, marking a significant evolution for Roland DG.

At its heart, Make Your Mark speaks to people’s desire to create work that makes a positive impact for their business and the world around them, and the Roland DG technology that makes it possible.

More than just a visual evolution, the refresh supports Roland DG’s growth into new market segments, empowering users to turn ideas into reality and ambition into meaningful impact.

Stephen Davis, director of global marketing – brand and communications at Roland DG, said: “Make Your Mark is about recognising the pride people take in what they create.

“Our customers don’t just want tools that work; they want the confidence to put their name to the output, knowing it will stand the test of time. This refresh gives us a way to express the role Roland DG plays in helping people do exactly that.”

The new identity will be introduced across Roland DG’s digital channels and brought to life in person at major international trade events, including the ISA Expo in Orlando from April 8-10 and FESPA in Barcelona from May 19-22, 2026.

Roland DG has also used this opportunity to launch the new TrueVis VG4 Series with TR3 inks. The company will be hosting a series of open days, including one at its UK HQ in Bristol on April 23.