Printwear & Promotion The Total Promotional Package
Zagwear has launched a new global brand merchandise programme for a leading cloud security company, extending its services across the EMEA and APAC regions.
The partnership sees the branded merchandise specialist appointed as the preferred supplier for apparel and promotional products outside the US, providing international teams with consistent, brand-compliant merchandise supported by local distribution and sourcing expertise.
As part of the programme, Zagwear is working in collaboration with the client’s existing US-based merchandise provider, which will continue to manage domestic operations. The combined approach creates a unified global solution designed to maintain brand integrity while improving logistics efficiency across multiple territories.
The programme includes dedicated distribution hubs in the UK, Europe and Asia-Pacific, aimed at reducing lead times and shipping costs, alongside a curated global product range that balances brand consistency with regional relevance. Integrated reporting and collaborative management ensure alignment across all markets.
Toby Zacks, CEO of Zagwear, said the launch reflects growing demand for scalable global merchandise solutions that can support multinational brands. Daniel Hill, head of EMEA, added that the company’s localised service model allows it to meet the specific needs of different regions while delivering a cohesive brand experience worldwide.
The move further strengthens Zagwear’s global footprint within the promotional products and branded apparel sector.
