Industry Advice

Javan Bramhall, owner of Digital Glue, outlines how you can market your business in today’s current economic climate without spending a buck load of cash. With budgets tighter than ever, there’s a real temptation to see marketing as an ‘expense’, a cost to be cut. But great marketing pays for …

Did you miss Instagram expert Estelle Keeber at Printwear & Promotion LIVE! back in February? Well fear not! In this article, she gives her top three Instagram tips. When it comes to marketing your business on Instagram it is a forever changing platform and one that can be pretty hard …

Needles, needles, needles, at Madeira we like to talk about needles a lot because the decision of which needle to use is crucial to the embroidery process. Natalie Greetham, marketing manager at Madeira UK, provides the lowdown on needles. To consistently produce good quality embroideries the type of fabric, stabiliser, …

Michelle Joseph, head of marketing communications at Oki Europe, explains why now is the perfect time to diversify into transfer printing. Transfer media printing is a great option for any print service provider looking to increase its revenue through customised garments as well as a wide range of other promotional …

Dave Roper, managing director at Screen Print World, explains why you should be using a diptank to reclaim your screens. A regular question we get asked at Screen Print World is: ‘Should I use a diptank tank to reclaim screens?’ The answer is most definitely a yes. Why, you ask…? …

Michelle Joseph, head of marketing communications at Oki Europe, provides some top hints and tips creating intricate and complex designs using transfer media. Creating intricate and complex garment design is made easy when printed onto transfer media rather than creating directly onto fabric. Embroidery and screen printing can be notoriously …

The T shirt printing sector looks to be one of the most exciting growth areas for operations looking to expand their production possibilities. Phil McMullin, head of pro graphics sales, Epson (UK), provides some simple steps for printing to a T. ResearchAndMarkets, the Dublin-based market research specialist, recently predicted that …

Charlotte Darling, director at Amaya Sales UK, takes a look at what she feels have been the top advancements seen in embroidery in recent years. I started off at my keyboard intending to write about the future of embroidery. As one of the most traditional methods of garment decoration we …

Embroidery on bags is not for everyone it’s a difficult operation that requires a different set of skills. Jas Purba, managing director of ETC Supplies, provides some tips on how you can achieve better quality embroidery on bags. The setup for embroidering bags is also different and requires a heavier …

The versatility of dye sublimation makes it the perfect choice for the production of a wide range of applications. Tom Owers, pro graphics product manager, Epson (UK), reports. The process is quick, simple, and affordable – particularly when producing a small number of items. It creates long lasting, vibrant prints …