Bespoke garments from just 100 pieces

Cottonridge always strives to be different from other distributors. The company always looks for something to give it an edge, whether that is price, style or service.

Innovation or being first to the market is very important to Cottonridge and this is why it has been the first to bring a number of new garments or ideas to the marketplace.

One of the company’s first innovations was the extremely successful cord change service. The idea stemmed from Cottonridge’s bespoke service which it has offered for many years. The service became popular due to the low minimums, just 100 garments. The problem with bespoke is the lead times of between six to 10 weeks.

The team at Cottonridge then has a light bulb moment. Seeing as most bespoke garments requested were not so much a bespoke design, but bespoke colours, usually to match club colours, why not offer a cord change service? Why not offer to put any colour cord in any colour hoodie?

A club’s colours maybe red and white so why not take a red hoodie and put a white cord in it or, the opposite, take a white hoodie and put a red cord in it?

And there it was, the idea was born. Now all Cottonridge had to do was to set up the operation and start to market it. That was four years ago, and now it is ever more popular as a way to bespoke a garment instantly that shops can offer to their customers, and no long lead times. Shops like it because it makes them different.  It gives them an advantage over and above what their competitors can offer.

There are hundreds of combinations and since the launch of the service Cottonridge has introduced a chunky flat cord and a nautical cord, which is another first in the industry.  The nautical cord is a round rope like cord that can give a hoodie a nautical look as well being fashionable.  It is particularly appreciated by the sailing and yachting fraternities.

The best thing about this service is that the goods can be with you in just two days.

In addition, Cottonridge can supply any style, with any Pantone shade matched to requirements. Printing and embroidery is available and packaging to your requirements with options of swing tickets and barcodes.

For more information call 01543 278 558 or visit www.cottonridge.co.uk