Industry Advice

With retail trends making their way through to the print industry, it’s no surprise we’ve seen an increase in variety of garment types and decoration methods. One item in particular which has grown in popularity is the denim jacket. Here Molly Harmon, senior marketing executive at Stahls’ UK, explains more. …

You may have seen him speak at Printwear & Promotion LIVE! earlier in the year, now Colin Sinclair McDermott, aka The Online Print Coach, offers his top advice to help our readers succeed. Given that we’re all looking for ways to increase our sales, I thought we should take a …

Nathan Newbury, TheMagicTouch’s head of technical, provides decorators with advice on how to look after their print heads in their direct to film printers. DTF transfer technology is a great new way to decorate garments and textiles that not only produces transfers with a fantastic look and feel but with …

Great looking college kit is a must for any student! In this article, Jas Purba, business development at ETC Supplies, suggests a couple of ways you can liven up the embroidery on your leavers’ hoodies. It is easy enough to start off with a good quality product and add some …

In this month’s DTG Column, Charlotte Darling, director at Amaya Sales UK, explains why direct to garment printing remains a valuable option for garment decorators to have in their arsenal. In the last couple of years our industry has been flooded with a surge of interest in direct to film …

In the health and beauty sector, clothes play an important part in communicating professionalism, hygiene, and luxury. From the uniforms worn by beauty technicians to towels, robes, and slippers provided in a salon or spa. These garments not only serve as practical items, but they are also ideal for embroidered …

Heat printing is one of the most popular techniques for garment decoration. When done right, it remains the fastest way to produce high quality prints. Experienced printers can decorate hundreds of garments within a single working day. Andy Rogers, marketing director at Stahls’ UK, explains how. Let’s dive in and …

Immortal Monkey’s Estelle Keeber outlines what you need to know about Instagram marketing in 2024. In the dynamic world of social media, Instagram has emerged as a powerhouse for businesses looking to expand their reach and engage with their audience. Two essential features, Instagram Reels and Stories, along with the …

VeriBerri advises on how you can polish your video marketing for success. As the saying goes, “a picture is worth a thousand words,” and in the realm of digital marketing, a video is worth a million. This comprehensive marketing guide will delve into the intricacies of video content, exploring its …

Javan Bramhall, owner of Digital Glue, outlines how you can market your business in today’s current economic climate without spending a buck load of cash. With budgets tighter than ever, there’s a real temptation to see marketing as an ‘expense’, a cost to be cut. But great marketing pays for …