Printwear & Promotion The Total Promotional Package
For 2016, the Westford Mill range will offer a choice of 32 styles, in easy-to-embellish fabrics, and a palette of 40 natural, corporate and fashion hues, meaning that customers are always sure to find the right bag, in the right colour, at the right price, promises the brand.
The brand says: “From shoppers and totes, to gymsacs, stuff bags, gift bags and backpacks; in cotton, organic cotton, cotton canvas, jute and Fairtrade cotton – every Westford Mill item is specifically designed for branding,” adds the brand.
This year, Westford Mill is introducing seven new products to its portfolio, starting with the W101s Bag for Life – a short-handled version of the brand’s popular W101. Created in response to popular demand, the new W101s is available in 11 colourways: black, bright royal, classic red, French navy, fuchsia, graphite grey, lime green, natural, orange, surf blue and white.
The long-handled W101 now offers even more choice, with a colour palette that has been enhanced with fresh new seasonal colours, such as lavender, lemon, mustard, orange rust and petrol.
Expanding on the Jute collection, Westford Mill has introduced the W409 Jute Boutique Shopper – a great new option that can be worn over the shoulder or carried by hand – and the the W411 Jute Petit Gift Bag – another new style that has been developed in direct response to customer demand. Both of these bags are made from laminated jute and are offered in a natural colourway.
Due to the increased interest in Fairtrade products, Westford Mill’s Fairtrade range now boasts an additional two products: the W620 Fairtrade Cotton Bottle Bag and the W623 Fairtrade Cotton Classic Shopper. Both are made from 100% Fairtrade cotton canvas and are offered in black and natural colourways.
Noting a similar increase in demand for organic materials, Westford Mill has added two new EarthAware Organic Totes in natural, 100% organic cotton canvas. Both are available in black or natural and have a natural wooden toggle closure combined with cotton webbing carry handles. The W850 Earth Aware Organic Marina Tote comes with a capacity of 20-litres and the larger W855 EarthAware Organic Marina Tote XL has a capacity of 30-litres.
