Printwear & Promotion The Total Promotional Package
Beechfield’s launch of ten contemporary new colours in the Beechfield B45 Original Cuffed Beanie for this Autumn/Winter season brings fresh appeal to one of the industry’s bona fide iconic products. The latest extension to the B45’s palette means that this winter wardrobe staple is now offered in a staggering 36 colours in total.
The new colours, which include impossible-to-miss Fluorescent Pink, super-tasteful Antique Grey, and sumptuous, sensual Plum, will be available through Beechfield’s extensive network of wholesalers from early-October 2014.
Introduced 20 years ago, the popularity of this classic knitted style is matched only by its versatility. A core member of the original Beechfield line-up back in 1994, the appropriately named Original Cuffed Beanie has been a consistent best-seller in both the promo and retail markets for over two decades. Its clean and simple unisex design, allied to its double layer knit in the brand’s proven and ultra comfortable 100% Soft-Touch Acrylic fabric has established it as the ultimate ‘go-to’ winter headwear product for use anywhere from construction sites to college campuses.
As with all Beechfield products, the B45 was designed with the needs of decorators front of mind and cries out for top quality embellishment. A favourite with embroiderers, the beanie’s cuff provides the ideal location for corporate logos, team badges, band names, retail branding, university crests…
The full listing of the ten new colours for Autumn/Winter is: Airforce Blue, Antique Grey, Coral, Fluorescent Green, Fluorescent Pink, Light Grey, Mint, Plum, Rust, and Sapphire Blue. The new choices have prompted Beechfield to group the overall colour offering into complementary colour palettes that not not only simplify the customer’s selection of colours for a particular application, but also further underline the breadth of the B45’s appeal and its unrivalled versatility.
Comfortable, warm, easy to embellish, available in 36 colours, and offering the great value associated with all Beechfield headwear styles, the B45 Original Cuffed Beanie is set to remain a best-selling headwear style for the next 20 years and beyond.
