Continued price reduction campaign

Result reduced prices for its key styles in September.

Owner and managing director David Sanders-Smith explains “Result has hugely benefited from increased demand for product which has enabled us to reinvest in up-to-date machinery at several of our main offshore production sites resulting in greater and more efficient increased output.  Our production costs have exponentially reduced and, along with shipping costs from Far East back to below pre-pandemic rates, we are pleased to pass on these savings directly to customers, via our distributors.”

Result has noticeably held back from introducing any new styles since mid-2020 but as Mr Sanders-Smith disclosed: “It has been crucial for Result to keep customers assured of price and stock stability so we strategically concentrated all our production on delivering current styles. We removed slow moving styles and reacted to customer requests by introducing new colours, but new styles were put on hold until we could justify the need for them.

“We believe now is the time for CORE value however, and Result is pleased to be introducing new recycled styles for 2024 for which there is a genuine market need at fabulous price points.”