Eco Promo rebrands as it extends European approach

Eco Promo, the trading division of Everything Environmental for its mainland European sales, has rebranded. The changes reflect its multi-lingual and pan European approach and will bring Eco Promo’s identity more in line with its parent company.

Eco Promo has established a strong identity and will be retained in mainland Europe, reinforcing parent company Everything Environmental’s strong commitment and ethical stance – as the leading trade-only supplier of eco-friendly and recycled promotional gifts – into the Euro market.

To push forward the rebrand the company has created a new core logo in English, French and German. In addition, the company has also created individual regional variations of the logo that can be used in each country it operates in.

Evan Lewis, managing director of Eco Promo and Everything Environmental commented: “The European market is thriving. We are committed to developing Eco Promo as much as possible and highlighting our expertise in the European market.”

Set up in 2008, Eco Promo was a joint venture between Everything Environmental, the UK’s leading trade supplier of environmental promotional gifts, and Memo AG, Germany’s largest environmental stationery supplier. Everything Environmental took 100% ownership of Eco Promo GmbH in February this year.