New director at Vastex International

Vastex International has announced the hiring of its new director of technical marketing.

Paul Zingone has been named to the new role, bringing 14 years of experience in sales and marketing at the company.

He will now be responsible for for marketing of Vastex products to customers in 50 countries through a worldwide dealer network, including management of the company’s advertising and public relations programmes, and serving as a key technical adviser to the sales department.

Mr Zingone said: “I’m honoured to be a part of the Vastex team that supports our outstanding dealers who represent Vastex among imprinted sportswear shops both large and small.

“I look forward to building on Vastex’s remarkable history of innovative solutions in DTG, DTF and screen printing.”

Mr Zingone’s previous experience has led him to work closely with hundreds of new and existing shops from beginners to large commercial operations, and has shared his knowledge through imprinted sportswear publications, how-to printing videos, and Vastex trade shows nationally and internationally.