Last month, ROQ hosted its second Adventure Summit which brought together the ROQ US team and customers.
During the week, which started on Monday, May 16, several activities were held that provided the sharing of knowledge among participants.
ROQ, despite being a European company, has subsidiaries in the USA and Brazil, assuming itself as a global organisation, currently exporting about 85% of its sales volume to all continents. The company asserts itself as a market leader in the production of machines and accessories for textile printing.
The company received the ROQ US team and partners, to participate in the ROQ Adventure Summit at the ROQ Tech Center in Portugal. This type of initiative aims to promote the sharing of knowledge related not only to the area of textile printing, but also to ROQ machines. Participating members have the opportunity to visit the facilities, participate in presentations and better understand the method of operation of various sectors of the company. In ROQ Tech Center, everyone has the opportunity to see the most diverse ROQ equipment in full operation, having the opportunity to understand how to proceed with their use and how to get the most out of the machines, optimising and enhancing their features and thus achieve their optimal performance.
Although it was an internally organised event, it strengthens the partnership between the US-based team and the local team. Programmes of this nature create added value for the ROQ brand, which, through the feedback obtained, is able to remain at the forefront of the printing market. ROQ is keenly aware of the need to stay aware of all the different realities of the marketplace in order to meet the requirements of customers and exceed their expectations.
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