Stormtech appoints new CEO

shanebrett 616 Stormtech appoints new CEO
Shane Brett is Stormtech’s new CEO

Shane Brett has replaced Stormtech founder, Blake Annable, as the company’s new CEO.

Mr Brett has been chief operating officer at Stormtech since June 2023 and prior to that was the CEO of Cutter & Buck Canada, where he helped design and manage the company’s distribution centre outside Toronto.

Mr Annable founded Stormtech in 1997 and is now the company’s chairman.

He said: “Shane has been instrumental in driving continuous improvement, strengthening our operations, and deepening our customer experience. He understands our business, our partners and our values, and he has my full confidence and unwavering support.”

Mr Brett added: “It is an honour to step into this role and continue building on the legacy Blake has created. The evolution from founder-led to founder-inspired ensures continuity of our values while celebrating the opportunities ahead. We are entering an exciting new chapter of growth, with significant investments in infrastructure and our B2B digital platform to be announced soon.”

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