Printwear & Promotion The Total Promotional Package
It can be a daunting task for those looking to diversify and expand into the world of wide format digital printing. HP Latex technology can help make this transition easy and can help drive new growth and profit for your business while offering a versatile range of applications.
Traditional indoor and outdoor graphic work such as POS, posters, decals, signage, vehicle graphics and heat transfers can all be achieved with HP Latex. However the market for personalisation, especially with interior décor is an achievable new revenue stream for most producers of garment decoration, using the same skill sets with a different combination of tools, HP Latex and Duravibe fabrics.
The interior décor market is rapidly expanding and a whole range of decorative applications can be achieved. Wall coverings, murals, canvas and window coverings are all possible with the HP Latex range from the entry level 115 model up to the high production 570 model. Furthermore, the HP Latex 365 model and 500 series printers also offer the opportunity to print direct to textile.
Textiles can be used immediately for short term display use or by using a calendar or fixation unit, the printed textile undertakes the same durability as dye sublimated fabric.
The ability to produce bespoke interior items alongside traditional print such as signage makes the HP Latex 560 an attractive investment.
There are a lot of unique advantages to HP Latex technology. Compared to solvent, prints are completely dry and ready for immediate finishing or delivery. Durable and scratch resistant, prints can be used outdoors unlaminated for up to three years and five years laminated. HP Latex inks are water-based and odourless and prints can be used in environments where solvent can’t, such as healthcare and education.
The scope of applications that can be achieved with HP Latex is certainly impressive. Coupled with this is a range of HP Certified media for optimal image quality and consistency and a portfolio of HP software, HP Wallart and HP Signage, to help you build and grow your business through selling tools and application tips.
The HP Applications Center is designed to help you drive new growth in decorative applications. Both a standalone app or easily integrated into your website, it manages production efficiently with print ready pdf generation and tools that manage orders helping to save production time. For those looking to diversify, HP Latex is an obvious and complete choice.
