Industry Advice

The salesperson you always wanted but could never afford

Pic 1 DTF 2 beanies The salesperson you always wanted but could never afford

With DTF printing becoming more established within the industry, Jim Nicol, managing director of TheMagicTouch, has explained how using old sales practices could help build your business when used with this modern process. For the past five years the industry has witnessed the arrival of the incredible DTF transfer process. …

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Five rules for perfect jacket embroidery

Pic 2 Use the right needle for the fabric Five rules for perfect jacket embroidery

Embroidery is a key skill that, when used right, can bump profit margins of any business, but it is important when done right. In this column, Charlotte Darling, director of Amaya Sales UK, gives her advice on what to do when putting the work on jackets. Embroidering jackets is a …

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Aligning digital tools with the human touch

Marketing Advice pic 1 Aligning digital tools with the human touch

With so many ways companies can look to expand business, the Online Print Coach, Colin Sinclair McDermott hastens to explain that perhaps the best way is in previous conversations. In this column he explains how rekindling prior conversations and email threads could find you that much needed business. [body] It’s …

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Sublimation equipment hacks: Little things that make a big difference

Lint roller Sublimation equipment hacks: Little things that make a big difference

Anuj Ghaghada, director at Longforte, outlines the unsung heroes of a good sublimation setup and why it’s the little things that make a big difference. Sublimation printing is often associated with the obvious essentials: a quality printer, a reliable heat press, maybe a mug press or convection oven. These are, …

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Direct to garment printing: A cleaner choice for a greener future

thumbnail agriculture iot with rice field background Direct to garment printing: A cleaner choice for a greener future

Charlotte Darling, director at Amaya Sales UK, outlines why direct to garment printing should be considered the cleaner choice for a greener future. Sustainability is no longer a nice to have. It is becoming a necessity and expectation from consumers, regulators, and businesses alike. Nowhere is this more urgent than …

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The ultimate checklist for an embroidery business

Durak Embroidery Threads are known for their vibrancy, durability, and reliability

Whether you’re launching a new embroidery business or scaling an existing operation, having the right tools and consumables is essential for producing professional, high-quality results. Daniel Horgan, marketing executive at ETC Supplies, explains further. At ETC Supplies, we’ve supported commercial embroiderers across the UK and beyond for over 30 years, …

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The power of CMYK plus spot colours

The spectrometer chart

As the direct to film process matures, higher standards are anticipated. The DTF process is creeping into the precision colour field, using a process normally associated with litho printing and other high end inkjet systems. Colin Marsh, managing director of Resolute, reports. Until recently, I to felt spot colours were …

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Enhancing DTF and DTG prints with embroidery

A printed image being embroidered

Liz Woodhouse of The Embroidery Academy shares how using the stitched detail of embroidery can provide a lift to your DTF and DTG prints. Enhancing DTF (direct to film) or DTG (direct to garment) prints with embroidery can create stunning, textured apparel that combines the best of digital and tactile …

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