Industry Advice

Ever wondered if you should take the leap and move into other markets? Vicky Jarman from printMAX explains why the leap is smaller than you think. If you run a garment decoration business, you’re probably used to spinning a lot of plates… tight turnarounds, evolving designs, and clients who need …

If you’ve ever wondered why your competitors are getting enquiries while your inbox stays quiet, it could be that they’re doing something you’re not: showing up on Google. Colin Sinclair McDermott, AKA The Online Print Coach, explains more. I’m not talking about paying for ads or relying on luck, I’m …

Embroidery onto industrial workwear isn’t just about adding logos, it’s about creating durable, professional branding that can withstand the harshest environments. Natalie Greetham, Madeira UK’s marketing manager, explains how. From construction sites to manufacturing plants, workwear must endure tough conditions and frequent washing. With this in mind, there are a …

Anuj Ghaghada, director at Longforte, explains why you should broaden your horizons and look at options beyond clothing when it comes to sublimation printing. When people first hear about sublimation printing, their minds often jump to polyester T shirts. And it’s true – sublimation excels on polyester fabrics, producing bright, …

Laura Vodden at the YES Group takes a look at why direct to film printing is a winning strategy for printing college football kits. When it comes to college football kits, the demands on print quality, durability, and turnaround speed are higher than ever. These aren’t just uniforms, they’re a …

Colin Sinclair McDermott, AKA The Online Print Coach, explains how you can use emails to your advantage. I hear it all the time: ‘Email doesn’t work anymore’. But here’s the truth, bad email doesn’t work. Good email? It drives repeat orders, keeps you top-of-mind, and positions you as more than …

Many people get confused between up-selling and cross-selling, and in this article, Colin Sinclair McDermott, aka The Online Print Coach, will aim to help you better understand the difference. Cross-selling is essentially selling an additional product or service to a customer. I’m sure many of you have fallen into the …

The world of textile decoration has seen a significant evolution with the introduction of the new 3D DTF UV faux embroidery. Colin Marsh, managing director of Resolute, explains more about this next big leap for DTF UV technology.  This new innovative technology is changing the way we decorate items such …

Andy Rogers, marketing director at Stahls’ UK, takes the time to explain how you can maximise efficiency for larger orders. In the fast-paced world of heat printing, efficiency is key to high performance. An optimised workflow boosts profitability, improves turnaround times and ensures product consistency. Businesses that streamline their operations …

Success isn’t just about being the biggest player in the market – it’s about being the most adaptable. In this article, The Online Print Coach, Colin Sinclair McDermott, outlines how you can stay ahead in a competitive market. Understanding your competitors, both large and small, is critical to maintaining and …